新能源汽车国际营销师华人华侨专项培训班
时间:2025-02-24     点击数:

建国初期,在苏联的援助下,中国下线了第一辆“红旗牌”轿车,标志着新中国迈出了工业强国建设的重要一步。时至今日,中国的汽车产业链构建了“巨无霸”和“小而美”的全域生态,形成了无法逾越的护城河。2022年,中国汽车出口量反超欧美、2023年出口量反超日韩,特别是在新能源汽车大放异彩的今天,中国已经实现了“弯道超车”,新能源汽车产量占据全球总量的80%,中国汽车品牌数量更是超过了全球汽车品牌的总和。

五邑大学位于“中国第一侨乡”广东省江门市,是以工科为主的公办院校,在多方支持下,皇家永利:成立了“大湾区新能源汽车国际产教融合中心”。“中心”将发挥“以侨为桥”的优势,拓展培育海外市场,服务中国汽车产业链跨境出海。

2025年三月中下旬开始,我“中心”将持续邀请比亚迪、吉利、广汽、小鹏、蔚来、理想等国内代表性车企,共同举办“首届新能源汽车国际营销师华人华侨专项培训班”(初级班)。初级班以公益性为主,采用线上直播的方式,向海外华人华侨、杰出侨领讲解中国汽车的发展历史,围绕国内汽车产业带分布、国别消费研究、海外人才培养、国际渠道建设、跨境投资建厂、国际技术合作、售后服务、软硬件开发,以及国内燃油车、商用车、乘用车、特种车辆等在海外的销售现状及竞争势态等内容,邀请国内外专家、学者及企业家进行全方位讲解及探讨。

只有参加过初级班学习的学员,才能进入下一周期“中级班”的学习,中级班将采用脱产形式,对中国国内具有代表性的车企进行实地考察和对接。

百年来,华人华侨在中国经济文化建设中发挥了不可替代的作用,也为“中国制造”走向世界提供了强大助力。,《中华人民共和国归侨侨眷权益保护法》和各地方出台的华侨权益保护条例,更是把这份血浓于水的情谊写进了法律法规。如果您对中国的汽车、摩托车及其产业链有兴趣,并希望获取相关产业的一手资源,请尽快报名参加培训,我们将依托侨乡优势,给予您最大的帮助!

五邑大学大湾区新能源汽车国际产教融合中心官方网址:

https://www.wyu.edu.cn/cj/nev/sy.htm

学员报名学习信息请邮件发送至:

wyupxzx@wyu.edu.cn

联系电话:

+86-0750-3299713,+86-13929030680/+86-18820072888(微信同号)

五邑大学地址:

广东省江门市蓬江区迎宾大道中99号

所有开课信息、课程录播都可登录网站查询。

2025年2月16日


In the early years of the People’s Republic of China, with the support of the Soviet Union, China successfully launched its first "Hongqi" sedan, marking a pivotal milestone in the nation’s journey toward becoming an industrial powerhouse. Today, China’s automotive industry has built a comprehensive ecosystem of "industry giants" and "nimble innovators," establishing an unparalleled competitive advantage. In 2022, China’s automobile exports surpassed those of Europe and the United States; by 2023, it overtook Japan and South Korea, securing its position as the global leader in automotive exports. Particularly in the booming field of new energy vehicles (NEVs), China has achieved a historic leapfrog development, with NEV production accounting for 80% of the global total. Furthermore, the number of Chinese automotive brands now exceeds the combined total of all other automotive brands worldwide.

Wuyi University, located in Jiangmen City, Guangdong Province-renowned as "China’s First Hometown of Overseas Chinese"-is a public institution specializing in engineering disciplines. With multi-stakeholder support, the university has established the "Greater Bay Area International Industry-Education Integration Center for New Energy Vehicles." The center will harness the unique advantage of "bridging through overseas Chinese communities" to cultivate overseas markets and propel the global expansion of China’s automotive industry chain.

Starting in mid-to-late March 2025, the center will collaborate with leading domestic automakers, including BYD, Geely, GAC, XPeng, NIO, and Li Auto, to launch the "First Overseas Chinese Special Training Program for New Energy Vehicle International Marketing Specialists" (Beginner Level). The beginner-level program is public welfare-driven and will be delivered through live online sessions. Tailored for overseas Chinese and prominent community leaders, it offers a systematic exploration of China’s automotive development history and covers critical topics such as:

Domestic Automotive Industry Clusters, Global Market Dynamics, Talent and Channel Development, Cross-Border Collaboration, After-Sales and Innovation, Overseas Market Performance including sales trends and competitive landscapes for fuel-powered vehicles, commercial vehicles, passenger cars, and specialized vehicles.

Only participants who complete the beginner-level program will qualify for the intermediate-level program. The intermediate program will adopt a full-time format, featuring on-site visits and direct engagement with leading Chinese automakers to foster practical collaboration.

For over a century, overseas Chinese have played an irreplaceable role in China’s economic and cultural development, serving as a driving force behind the global rise of "Made in China." The "Law of the People’s Republic of China on the Protection of the Rights and Interests of Returned Overseas Chinese and Their Family Members" and regional regulations on overseas Chinese rights have codified this profound bond into legal frameworks. If you are passionate about China’s automotive, motorcycle, and related industries and seek direct access to cutting-edge resources, we urge you to enroll promptly. Leveraging the strengths of our overseas Chinese heritage, we are dedicated to providing you with unparalleled support!

Application Details:

Greater Bay Area International Industry-Education Integration Center for New Energy Vehicles, Wuyi University

Website: https://www.wyu.edu.cn/cj/nev/sy.htm

Application Email: wyupxzx@wyu.edu.cn

Contact phone number:+86-0750-3299713,+86-13929030680/+86-18820072888(same as wechat number)

The address of Wuyi University: No. 99, Yingbin Avenue Middle, Pengjiang District, Jiangmen City, Guangdong Province.

All schedules and recorded sessions will be available on the website.


February 16, 2025